Privacy policy

1. Who we are

Data controller:

rytm.finance is operated by an independent consultant registered in Portugal.
For any privacy-related inquiries, please contact: mi@rytm.finance

2. What data we collect

We may collect the following personal data when you interact with our website:

• Contact details (e.g. name, email) — when you book a call or submit a form

• Usage data (e.g. IP address, browser, pages visited) — via analytics tools

• Cookies — for analytics and performance (see Section 6)

We do not collect sensitive personal data or login credentials.

3. How we use your data

We use your data to:

• Respond to inquiries and provide consultation

• Improve and secure the website

• Analyze website usage (e.g. via Google Analytics)

• Communicate if you request updates or book a call

We do not sell or share your data for advertising purposes.

4. Legal basis for processing

Under the General Data Protection Regulation (GDPR), we rely on:

• Consent — for cookies, analytics, and form submissions

• Legitimate interest — to operate and improve our services

• Contract performance — when engaging with clients

• Legal obligations — where applicable (e.g. tax compliance)

5. Data retention

We retain personal data only as long as needed:

• Contact form data — up to 12 months

• Analytics data — per Google Analytics’ retention policies

• Emails — for the duration of the professional relationship

You may request deletion at any time (see Section 8).

6. Cookies and tracking

We use essential cookies for site functionality. We may also use:

• Analytics cookies (e.g. Google Analytics)

• Scheduling tools (e.g. Calendly)

You can manage cookies in your browser settings. A cookie banner is displayed where required to collect consent.

7. Data sharing

We may share data with trusted third-party providers, including:

• Google (analytics)

• Calendly or similar (call booking)

• Email platforms (e.g. Zoho, Gmail)

• Framer (our website platform)

All providers comply with GDPR or equivalent safeguards.

8. Your rights (under GDPR)

You have the right to:

• Access your personal data

• Request correction or deletion

• Withdraw consent at any time

• Object to processing

• File a complaint with your local Data Protection Authority

To exercise your rights, contact: mi@rytm.finance

9. Updates

We may update this policy as needed to reflect legal or operational changes.
Last updated: June 23, 2025